Why the Malaysian Language Speaking Market Is So Important

The official language of Malaysia is Malay, also called Bahasa Malaysia. The Malaysian language has most of its words borrowed from Sanskrit, Tamil, Hindi, Persian, Portuguese, Dutch, certain Chinese dialects, Arabic and more recently, English (in particular, many scientific and technological terms).

Modern Malaysian is also heavily influenced by Indonesian, largely through the popularity of Indonesian dramas, soap operas, songs, and different music. Callnovo’s Malaysian outsourced call center enables you to access one of the world’s most successful emerging economies, Malaysia. Outsource your Malaysian Sales, Customer Service and Tech Support with us and we will assist your growth in the Malaysian language market.
Malaysia’s central location between the Indian Ocean and South China Sea has historically established it as an important hub for travelers and traders from the East and the West. Malaysia’s GDP has grown at an impressive average rate of 6.5% over 60 years since it’s independence in 1957, the highest in South-East Asia. Malaysia has the highest GDP Per Capita ($26,315) of Newly Industrialized Countries (NIC), higher than any of the emerging BRIC (Brazil, Russia, India, China) nations. Malaysia’s remarkable economic growth and social stability are helping power its transition from NIC to Developed Country Status, ahead of it’s long-planned goal for 2020. Malaysia’s cities are considered a shopper’s paradise where large scale malls attract locals and tourists alike. Kuala Lumpur is one the top shopping cities in the Asia-Pacific region. Malaysia’s e-Commerce growth rate (45.6%) is the highest in South-East Asia, and third highest in the greater Asia-Pacific region (after Taiwan and India). Malaysia is officially an Islamic nation, home to the largest Muslim population in Asia (61%) and is a strategic partner in bridging the gap between Islamic and Western markets. Malaysia is the “Global Halal Hub” of South-East Asia and has market strategies in place to assist growth in this segment, from research to development, production, trade and logistics. Successful companies in Malaysia are well-positioned to do business with other Islamic markets.

What Callnovo’s Native Malaysian Speaking Call Center Can Do for You

Customer Retention in Malay
Fraud Monitoring and Investigations in Malay
Social Media Management in Malay
Market Survey in Malay
Amazon Seller Customer Service in Malay
Ebay Seller Customer Service in Malay
Aliexpress Seller Customer Service in Malay
Lazada Customer Service in Malay
Facebook Customer Service in Malay
Customer Service in Malay
Technical Support in Malay
(Level I, Level II and Level III Support)
Sales, Cross-Sell and Up-Sell in Malay
Back Office in Malay
E-Mail Support in Malay
Live Chat in in Malay
Phone Answering in Malay
Order Management in Malay

Malaysian Language Consumer Market Information

Malaysians embrace social media; over half of the country’s population has a YouTube (51%) or Facebook account (57%) with the world’s highest average number of FB friends per user (233+), averaging 24 social network check-ins per day. Over two thirds (70%) have referred to a business’ social media page before making a purchase.
Malaysia is leading South-East Asia in becoming more tech-savvy as a result of above average internet penetration (66%), coverage (95%+ nationwide 4G), exposure (3.1+ hrs per day) and the popularity of mobile device ownership (96%).
Malaysia has a thriving tourism sector. It is one of the Top 10 most visited countries in the world and greets almost as many international tourists in a year as its entire population.
About two thirds of Malaysia’s citizens are Musilm Malay, plus large populations of Malay Chinese, Malay Indian and many diverse cultural minorities.
Malaysians have a global reputation for friendliness and tolerance.
Malaysians embrace e-commerce;91% of internet users have shopped online, almost half (44%+) on a mobile device, averaging $2000+ per person per year in online spending.
71% of Malaysian online shoppers expressed dissatisfaction with their online purchase.
Malaysia’s urban consumers are paying closer attention to new and evolving trends, increasingly spending more on luxury, comfort, convenience and time-saving goods and services.
Malaysia is frequently cited as one of the best places in the world for retirees.
Alibaba’s recent $1 billion investment to take control of Lazada, South East Asia’s leading e-commerce marketplace, is a strong indicator of Malaysia’s anticipated growth.

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