
Call centers can chiefly be categorized into Inbound and Outbound call centers. Inbound call centers mostly focus on the needs of customers who call in to have specific needs met. Whereas, outbound call centers have agents initiating calls to customers or potential customers mostly for marketing /sales or feedback research.
By the nature of the service provided, inbound call centers are driven by the primary goals of achieving customer satisfaction and call resolution. Having an inbound call center is simply a must-have for any business that wants to expand, achieve growth and most importantly win the customers trust, confidence and continued loyalty. In this article, we focus solely on the business benefits of and requirements for an Inbound Call Center.