In part 1 of our 2-part series on multilingual call center services for global business expansion, we mentioned the grand importance of global business expansion – a surefire means of helping go-global businesses, such as your own, to find greater brand growth, a stronger brand identity & reputation, and a wider customer base bringing reputable sales market numbers, beating market competition; therein, we assured you that global expansion brings top, global customer engagement opportunities bringing a whole slew of benefits – such as:
- new revenue streams,
- international financial incentives,
- global talent acquisition,
- a more reputable brand image, and
- a competitive edge.
Furthermore, we offered thoughts on what multilingual contact center services are, stating:
“multilingual call center services allow you to delve into global sales markets so you can communicate with global consumers from varying cultures, time zones, and with different language needs – offering you interpreter services, telephone translation services, and live, local language-speaking CSRs that communicate fluently with customers to understand their pre-sales/after-sales needs and provide valuable solutions; furthermore, multilingual CSRs are adept at handling your service needs, eliminating language barriers and guaranteeing top-tier CX.”
In part 2 of our series, we’ll focus on:
- 7 key advantages of multilingual call center services for global business expansion, and
- how Callnovo’s customer-centric, omnichannel & multilingual call center/contact center outsourcing solutions help ensure wide-spread global business expansion success, taking global sales success to the next level.
Let’s get started.
Multi-lingual Contact Center Services
for Global Sales Market Expansion
What’re some Key Global Expansion Advantages
to Multilingual Call Center Services?
To elevate successful-resonation with your global, prospective consumers and build strong global sales opportunities, as mentioned, multilingual contact center services are direly-important to consider; let’s take a look at key global expansion benefits to multilingual services below:
Seamless Communication
Multilingual contact center services allow for seamless native language brand-customer communication as customers can comfortably-express their needs without language barrier complications; CSRs, on the other hand, can communicate with consumers freely to understand product/service needs & concerns, addressing them effectively & efficiently. Furthermore, service efficiency & quality is heightened since misinterpretations are avoided, allowing for the closing of sales and the resolution of tickets at a more rapid rate.
Improved SaaS Customer Loyalty
Current 3rd party research shows approx. 29% of companies have missed customer opportunities due to not providing localized language support. It’s important to remember that native language support genuinely-improves customer loyalty – with 70% of customers showing greater brand loyalty to brands that offer such multilingual call center services.
Stronger Competitive Edge
Let’s face it: customers’ buying decisions are ultimately their choice; while some customers prefer an affordable option, others will ultimately make higher purchases if an exceptional service is guaranteed. As such, brands that win the hearts of their customers are the ones that offer tailored service in consumers’ local languages; omnilingual support improves brand identity by leaps & bounds, helping you to conquer competitors, attract specific market segments, and establish a strong connection with customers strongly-linked to customer retention.
Successful Product/Service Issue Resolution
Product/service issues are always a widespread issue that causes brands to lose customers; as such, ensuring customers have the facilitation to easily-raise issues and find solutions as quickly as possible without delay is imperative. One way of ensuring customers don’t run away is to enable access to support services in their preferred language; 3rd party studies demonstrate 58% of customers are apt to wait longer to receive native language support.
Sales Incrementation
Multilingual contact center services don’t just augment customer loyalty – they also extend your global brand reach; as such, a wider reach of onshore/offshore customers expands your global footprint. As a go-global business with multilingual support services, you can further enhance conversion rates – as well as sales – by offering your website, business info., product/service details, etc. in different, multiple languages.
Improved Self-service
Global sales market expansion requires the ability to handle more customer inquiries – though, it doesn’t mean you have to handle such; what we mean is: you can utilize language experts that can translate your product/service guides – as well as user manuals, knowledge bases, product/service specifications, etc. – in a diversity of your niche, target country(ies’)’s languages. This not only facilitates ease-of-access for foreign language-speaking customers to find product/service solutions on theirown without having to contact your CSRs – but, it also minimizes the amount of enquiries, improving customers satisfaction and opening up more time and energy for your CSRs to reach additional customers.
Global Positioning Enhancement
Non-native English speakers don’t entirely feel comfortable expressing themselves in English – especially when it comes to their questions, concerns, or technical reqs.; this is why researching the demographic info. about potential customers to understand their preferred language(s) is crucial for expanding your services and improving global market share. Offer prospective customers a choice to communicate in their preferred language(s) rather than forcing them to adjust to your provided services; by doing so, you’ll ensure that doing business with them – and them with you – will be easier and more productive, leading to global, long-term sales opportunities & improving sales market margins.
Callnovo’s Customer-centric Solutions for Brand Loyalty Growth
Callnovo Contact Center enhances go-global businesses with top-tier customer-centric, multilingual & omnichannel outsourcing solutions; as your globally-expanding business considers the benefits of multilingual call center services, your go-global company is guaranteed to enhance its global, offshore market expansion & long-term global brand growth, taking your brand’s global sales success to the next level.
Here’s some key advantages to Callnovo’s outsourcing solutions:
- Native Language Support – meeting customers’ needs efficiently, conforming to cultural expectations, improving customer loyalty.
- Always-available Service – maximizing customer satisfaction/CX by continually meeting customers’ needs without limit.
- High-quality Expertise – quality service personnel skilled in areas as:
- customer-centric enthusiasm/service attitude,
- strong communication & soft-skills,
- intuitive logical thinking skills,
- complex product/service knowledge/skills, and
- acute management/operations skills.
- Omnichannel Support – accessible, rapid contact solutions through all comm. channels – guaranteeing always-ready support, leading to enhanced CX, influencing long-term customer brand ambassadorship/customer loyalty.
Conclusion
To ensure you benefit from market & business expansion advantages resulting from multilingual call center services, allowing you to expand your customer base growth opportunities and global customer loyalty numbers, leading to strong global sales competition and future global, long-term sales success, a multilingual support service strategy encouraging a growing, seamless customer engagement experience worldwide is vitally-important, bringing to fruition global customer acquisition & retention – and brand ambassadorship. To support you, Callnovo offers a customer-centric multilingual, omnichannel outsourcing solution to meet your go-global business’ market expansion needs, leading to global sales success & a global brand legacy.